Atlanta, Georgia - Walt Disney, with RKO Pictures, showed Song of the South at the Fox Theater. It was a fictional story that combined live action with animation, in a musical format. All of the Black American actors (live and animated) spoke in broken English. All the white actors spoke clearly and with confidence.
The setting was a slave plantation. The main character, was Uncle Remus, a slave. He told stories to the child of the white slaveowners family. All the Black American actors played slave roles in the movie. They played as happy, docile, obedient, and submissive. And, they were ready with a smile for their white enslavers.
On its release, many Black Americans denounced the movie as an insult to the true history of chattel slavery. Walt Disney ignored the advice of many Black Americans who tried to present a better image of Black Americans. Disney chose to embrace base racial stereotypes that were common, for the time.
Racist stereotypes included the Mammy, the Magic Negro, the 'happy slave' among many others. These are parts of the Lost Cause Myth.
The movie was a commercial success, in its first release. It was released again in 1972, and was the most profitable animation re-release, up to that time.